Ad manager
3 Years 
Coimbatore Positions - 2 Nos
Position Summary
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Apply appropriate analysis and optimisation techniques to aggressively scale paid media campaigns on Facebook and Instagram.
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Run both prospecting and retargeting campaigns that successfully push potential customers down the purchase funnel.
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Construct top targeting segments based on campaign goals through fan demographic data, Facebook insights, Affinity markets, 1st Party Data (Custom Audiences, etc.) and other available data.
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Use data from Facebook as well as our internal multi-touch attribution tools to expand, evolve, and optimise paid social media campaigns.
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Run multivariate tests in order to determine highest performing creative and target markets to increase campaign performance.
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Work closely with Customer Acquisition Strategists and other members of the Alley Group team and provide thought leadership, strategic insight, and clear communication (written and verbal) to exceed KPIs and hit deadlines.
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Provide conversion-focused ad creative direction and occasionally write ad copy based on past data learnings.
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Ensure proper tracking, attribution, and consistency across diverse programs and channels.
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Reporting: analyse data to maintain and forecast monthly budget and ROI figures, and to provide key insights and recommendations on campaign performance
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Staying current with best practices, strategies, legislation and industry standards related to social media marketing, analytical & eCommerce tactics
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3+ years managing conversion-focused digital advertising campaigns with ROI-related KPIs
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2+ years managing Facebook Ads
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Highly proficient in Facebook’s Ads Manager
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Experience managing LinkedIn Ads, Twitter Ads, Pinterest Ads; a plus.
Graphic Designer
4 Years Coimbatore Positions - 2 Nos
Position Summary
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Conceptualize & generate 'ideas' base the brief, should have strong ability of visualizing as per the brief. Creative in making Logo, Brochures, Collaterals, website banners & mailers.
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Candidate should have an eye for artful, consumer-focused design.
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Conduct periodic user research and constantly evaluate user feedback
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Proficiency in Photoshop, Corel Draw, Illustrator, in design, flash other visual design and wire-framing
tools
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Up-to-date with the latest UI trends, techniques, and technologies
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Candidates who have studies Fashion Designing can also apply
Nature and Scope of the Role
-
You will grow qualified opportunities supported by complete
understanding of prospects, their pain points and budgets,
identifying decision makers and infrastructure within target
industry accounts.
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You will build authentic engagement with C-level executives
and decision makers through effortless and assertive
communication.
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You will harmonize compelling language and create a lasting
bond with target customers through all forms of verbal
and written communication.
Content writer
2-3 Years Coimbatore Positions – 2 Nos
Position Summary
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Proficient in all aspects of English
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Knowledge of Keywords insertion & Placement, Sequencing, Keyword density etc preferred.
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Ability to research the internet and gather reliable data and information to use in content writing.
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SEO Centered Writing Experience is preferable.
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Also, work closely with the marketing team to ensure that content needs on their end are met.
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Should have fast turn-around times
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Excellent command of the English language with a natural flair for writing, coupled with strong editing
Nature and Scope of the Role
-
You will grow qualified opportunities supported by complete
understanding of prospects, their pain points and budgets,
identifying decision makers and infrastructure within target
industry accounts.
-
You will build authentic engagement with C-level executives
and decision makers through effortless and assertive
communication.
-
You will harmonize compelling language and create a lasting
bond with target customers through all forms of verbal
and written communication.
Full Stack Coder
2-3 Years Coimbatore Positions - 4 Nos
Skills
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Proficient in C#, with a good knowledge of Asp.Net
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Knowledge of concurrency patterns in C#
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Good working experience in MVC , Web API concepts
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Good working experience in SQL Server 2008 or above
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Strong knowledge on Entity Framework
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Strong knowledge on Angular JS
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Good working experience in Bootstrap CSS 3 , HTML 5
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Strong understanding of object-oriented programming
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Familiar with various design and architectural patterns
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Proficient understanding of code versioning such as GIT , SVN
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Good to have experience in D3 charts, Microsoft Azure, OAuth 2.0 and Integrating third party API
Nature and Scope of the Role
-
You will grow qualified opportunities supported by complete
understanding of prospects, their pain points and budgets,
identifying decision makers and infrastructure within target
industry accounts.
-
You will build authentic engagement with C-level executives
and decision makers through effortless and assertive
communication.
-
You will harmonize compelling language and create a lasting
bond with target customers through all forms of verbal
and written communication.
Testers
2-3 Years Coimbatore Positions - 2 Nos
Position Summary
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Analyzing the Requirements from the client
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Participating in preparing Test Plans
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Preparing Test Scenarios
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Preparing Test Cases for module, integration and system testing
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Preparing Test Datas for the test cases
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Preparing Test Environment to execute the test cases
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Analyzing the Test Cases prepared by other team members
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Executing the Test Cases
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Defect Tracking
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Candidates with knowledge and working experience with Automation tools such as Selenium are preferable
Nature and Scope of the Role
-
You will grow qualified opportunities supported by complete
understanding of prospects, their pain points and budgets,
identifying decision makers and infrastructure within target
industry accounts.
-
You will build authentic engagement with C-level executives
and decision makers through effortless and assertive
communication.carFullName and written communication.
